About this service
A crisis can place an organisation under intense public scrutiny and create pressure to respond quickly. Incomplete information, conflicting messages or poorly timed statements can complicate an already difficult situation. VeritasPrime provides crisis communication planning and response support to help organisations prepare for sensitive issues and communicate with greater clarity when events unfold.
When this service may be needed
- 01
An organisation wants to prepare for possible reputational or communication risks.
- 02
A public incident or allegation requires a coordinated response.
- 03
Leadership needs to communicate with employees, stakeholders, customers or the media during a developing situation.
- 04
An organisation needs to prepare spokespeople and response materials.
- 05
A crisis has passed and the organisation needs to assess its communication response.
How we can help
Our support may include:
- Crisis communication preparedness and risk scenarios.
- Crisis communication plans and response protocols.
- Holding statements and initial response materials.
- Key messages for leadership and spokespersons.
- Stakeholder notification and communication planning.
- Media statements and interview preparation.
- Post-crisis communication review and lessons learned.
How the engagement works
We establish the nature of the issue, the information available, the urgency and the audiences that need to be addressed. We then agree on the immediate communication priorities and the materials or advice required.
When an incident is already unfolding, the available support will depend on the timing, agreed scope and information provided. Crisis communication services do not automatically include round-the-clock availability, legal advice or operational crisis management. Any urgent or continuing support arrangements must be agreed separately.
Discuss Crisis Preparedness or Response Support
Tell us about the issue you need to address and the support you are looking for. We will discuss whether our services fit your needs and agree on an appropriate next step.